Supertracker records statistics for each user arriving at your shop and allows you to generate various reports based on this data.
Supertracker records the following data:
Referring page
Referring query allows access to keywords used in search engine)
Landing page (including query string - important for Pay Per Click campaign assessment)
Arrival time / exit time /exit page
IP address
Country code / country name
Customer's cart contents
Number of clicks on shop (accuracy is not 100% as this is recorded based on session ID)
Categories Viewed
Products viewed
Customer ID (if signed in)
Order ID (if order was placed)
Were products added to cart (true/false)
Did the customer Checkout (true/false)
Supertracker then uses this data to generate many interesting reports about customer activity on your site, without the need of a 3rd party service. Helps you answer questions like:
How do my customers find my site?
Which referring sites generate the most sales?
Are there any trends which may help identify why customers are leaving without completing their purchase?
Am I getting enough visitors from the countries I am targeting?
Is my Pay Per Click Campaign delivering pay customers, rather than just expensive hits?
Reports Generated:
Top Referrers
Top Sales Generating Referrers
Visiting Countries Stats
Search Keywords Used - Totals
Search Keywords Used in Last 24 Hours
Search Keywords Used in Last 3 Days
Search Keywords Used in Last Week
Search Keywords Used in Last Month
Top Exit Pages (No Sale)
Top Exit Pages (No Sale, but added to cart)
Average Clicks on Site by Referrer
Average Time Spent on Site by Referrer
Products Viewed Report
Last Ten Visitors
We remind you that the fee we charge is for installation and configuration of the module; where a module is a commercial offering, that fact, along with the cost of the module itself, will be made clear and we will also supply a link to the origin of that module in case you wish to purchase directly from the supplier.
Most of the free modules are available on the Zen Cart website.
