JSWeb Zen Cart mCommerce v2.0

Introducing the JSWeb Zen Cart mCommerce Solution

 

 

Mobile commerce (mcommerce) is a type of e-commerce conducted through mobile devices such as mobile phones, personal digital assistants and other mobile devices with a wireless connection - including smart phones (iPhones, Google Android), tablets (iPad, Amazon Kindle), netbooks and notebooks.

With over 300 million Web Compatible Phones sold in 2010 the growth in mCommerce is astonishing and your website MUST be "Phone Friendly" or you will be missing out on a massive audience!

"Consumer engagement with mobile commerce has exploded, with as many as 91% of UK consumers having used their mobile device for commerce, to either research or purchase a product. "

Research by ATG GroupInternetretailing.net

"many mobile phone users would have the confidence to purchase more products via a mobile website or app if the products were easier to find using an intuitive search functionality and with secure payment options. Once these barriers are dealt with the opportunity to gain new customers and increase sales revenue via mobile devices is huge"

Research conducted by ATG Group

.....With this in mind the JSWeb team have been hard at work developing an mCommerce solution that instantly recognises if a customer visiting your site is using a mobile device and will display a mobile-friendly version allowing them to easily browse and purchase from your Zen Cart store.

Top Retailers using mCommerce to increase sales!

Here are a selection of the top retailers in the world who have developed their own mCommerce website.

M&S Takes a £5,000 Order on Mobile Site via a users iPhone
"At the end of April 2011, the retailer had taken 66,000 orders on the site since its launch on 12 May last year. What's more just this month Marks & Spencer has trumped its previous best order value for its mCommerce site, with a £5,156 order for its Sonoma Light freestanding kitchen units, including sink and taps. The customer who bought the goods returned to the site a few days later and bought a matching table worth £400. The previous biggest order on the M&S mobile site was £3,280 for two sofas. "

Research conducted by Mobilemarketingmagazine.com - Ireland

JSWeb mCommerce Features

Now you can allow your customers to easily browse your store from their mobile phone. Our system converts your eCommerce Zen Cart into a mobile friendly mCommerce store, made for touch devices and smart phones.

Built to perform
Uses a mobile CSS style sheet to quickly load the design on a mobile device. Image thumbnails are optimised.

Use your existing Zen Cart
No need to change your Zen Cart store

Latest Mobile Device support
BETA version runs on Iphone/Ipod Touch iOS, Blackberry OS6

We do all the hard work
Our expert team will install and configure your mCommerce so you don't have to worry about a thing.

Optimised for Mobiles
Smooth navigation and fast load time for purchasing on the move

An example mCommerce Store

One of our first customers to order this solution was http://www.BabyShower.ie who is already seeing an increase in their sales! Their new mCommerce site is allowing their customers to browser and purchase products using their SmartPhones.

Below is how the site looks as standard on an iphone (very cramped and hard to navigate)

Below is an example of how the BabyShower.ie website (mCommerce mode) looks on an iPhone phone.

Easy to use navigation	Easy category layout listing	Simple product display
Simple touch login	More Info Buttons

A selection of Clients now using the JSWeb mCommerce module

NB. Remember, these need to viewed on a mobile device!

Babyshower.ie	Orispace.co.uk
TheatreGiftVouchers.co.uk	HorseHealth.co.uk
SurveyEquipment.com	FlipFlopSpa.com Reggae.co.uk
Fastlec.co.uk	Toys4Cars.co.uk
TheGolfStore4u.co.uk	DenbyDaleCoffee.co.uk
HijabStoreOnline.com	AlbaTowing.co.uk
Bordeaux-undiscovered.co.uk	Keepitpersonal.co.uk
Gbdriver.co.uk	Group101.co.uk
Linenstore.co.uk	mailboxgroceriesalaska.com
NicheLocks.com	Pomonafruits.co.uk
Myvehicle.co.uk	Area51-distribution.com
Reggae.co.uk	..and lots more

mCommerce Questions and Answers

Q. Do I, as the website owner, need to own a mobile/cell phone with web browsing functionality built in e.g. iPhone, Android handset etc
A. No, this module allow all those thousands/millions of users who do have a phone with web browser capabilities to visit, browse and purchase from your site when they use their mobile device.

Q. Is this a separate eCommerce website that I need to setup all over again?
A. No, this is just a different view of your existing eCommerce website. You don’t need to make any changes yourself. It will just look different to those who are using mobile devices as they will be automatically put into an mCommerce view of your site.

Q. Can a user switch between the eCommerce and mCommerce view?
A. Yes, we have added a link at the bottom of each page so a user can switch their view.

Q. Does this change my Admin Control Panel
A. No, this is for the user front end store only.

We of course welcome the feedback from all customers who purchase this solution. As we enhance and release new versions over time, you will be provided with the latest release totally FREE - so your mCommerce store is kept up to date as the mobile phone technology and trends enhances.

We hope you enjoy this software which aims to help power your online success. mCommerce is set to be one of the fastest growing outlets for product research and online sales, so you're now primed to ride the top of that wave.

Latest mCommerce News

John Lewis “surprised” by surge in m-commerce sales
"Mobile traffic to the John Lewis online clearance sale soared 119 per cent on last year’s levels, with the amount of cash spent online from mobile phones up 46 per cent since the sale began at 5pm on Christmas Eve.
"Mobile has reached a scale now where all retailers have to take it seriously," said Jonathon Brown, head of online selling for John Lewis. "Customers' behaviours have changed. The transaction volume we've had in the last few days has surprised all of us." "

Research conducted by myretailmedia - Ireland

M&S Takes a £5,000 Order on Mobile Site via a users iPhone
"At the end of April 2011, the retailer had taken 66,000 orders on the site since its launch on 12 May last year. What's more just this month Marks & Spencer has trumped its previous best order value for its mCommerce site, with a £5,156 order for its Sonoma Light freestanding kitchen units, including sink and taps. The customer who bought the goods returned to the site a few days later and bought a matching table worth £400. The previous biggest order on the M&S mobile site was £3,280 for two sofas. "

Research conducted by Mobilemarketingmagazine.com - Ireland

JSWEB Get Zen Cart Stores Moving
"JSWEB undertook a study of leading mobile sites such as Marks and Spencer, ASOS, New Look and Walmart, all of which are globally recognised as mCommerce leaders. Using them as the epitome of good reference sites, the JSWEB team developed a user-friendly mCommerce application that provided the best of the features, but allowing Zen Cart store owners to easily switch their store to mCommerce mode at a fraction of the cost these corporates are likely to have paid."

Research conducted by IrishDev - Ireland

Have you thought about the mobile web
"If you own any kind of Android phone or have an iphone then you’ll know how valuable it is when you’re on the move. You can check your emails, make phone calls, make video calls, take photos and of course surf the net. Effectively the mobile web is exactly that! The Internet on your mobile phone or smart device."

Research conducted by Little Big Voice SEO Specialists - UK

Merchants give m-commerce a vote of confidence with their investments
"Web-only retailers, retail chains and consumer brand manufacturers with e-commerce sites will be significantly investing in mobile commerce this year, a new study finds, advancing the retail channel that is inextricably weaving itself into the fabric of e-commerce."

Research conducted by Internetretailer.com - Senior Editor, Mobile Commerce

"10 Million UK Consumers Using Mobile Commerce
* 23% of online UK consumers conducted a mobile transaction last year
* 75% see no reason why a mobile transaction can't be completed first time
* 66% would be less likely to buy from a brand following a poor mobile"

Read more: Improving the Customer Experience for Mobile Consumers

"Research undertaken by the IAB (Internet Advertising Bureau) has revealed that 40 percent of consumers often reach for their mobile when they see an advert that interests them, with 3pm-6pm being the hottest time for at-home mobile shopping!"

Research conducted by Pod1's Fadi Shuman .Net Magazine

"Primary Drivers to mComemrce - the advancement of network technologies, lower mobile data cost, adoption of smartphones and an increase in application and mobile Web usability" (Read the PDF)

Classic Guide - State of Mobile Advertising by Mobile Marketer.com

"More and more people are using their mobiles to access the web, and this means more opportunities for mobile retailers. According to the Pew Research Center, 57.8m American consumers access the web via mobile devices on any given day, while in the UK web traffic from mobiles is already estimated to be growing eight times faster than traffic from PCs. "

Research conducted by Pew Research Center

"High street fashion retailer New Look announces the launch of a fully transactional mCommerce site. The site has been designed and built by mobile and digital communications business Mobile Interactive Group (MIG). It integrates into New Look’s back end systems and utilises the latest developments in mobile technology (Javascript, CSS3 & HTML5) to offer the ultimate mobile shopping experience."

Research conducted by econsultancy.com